influencer audit

2019 is the year of authenticity. It is the year of #nofilter. Instagram users are increasingly demanding more real and authentic content. Instagram marketers need to take note of that when searching for influencers. 1. The year of the relatable influencer Instagram users are looking for authenticity from influencers. There have been too much picture-perfect…

Instagram has created a new profession – the influencer. Influencers earn a healthy income by promoting a sponsored post in which they’re paid a pre-arranged amount for. Due to hype and demand for paid influencers, came a massive influx with wannabe wannabe and fake “Influencers” trying to make a quick buck and many businesses and…