Instagram Cracking Down on Spammers/Bots

Instagram has invested a lot in to their machine learning and AI algorithms to identify accounts who use automated software and bots which perform unethical actions.  According to Instagram “Starting today, we will begin asking people to confirm who’s behind an account when we see a pattern of potential inauthentic behavior” What does this mean…

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Instagram Reels Introduced

Instagram has made one giant leap and step forward to compete with rivalry TikTok and steal a bit of market share from the Chinese owned company.  “Reels invites you to create fun videos to share with your friends or anyone on Instagram. Record and edit 15-second multi-clip videos with audio, effects, and new creative tools.…

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How Much Do Influencers Make?

How Much do Influencers Make?Let’s face it – the glamor and the near-to-perfection lifestyle of celebrities inspire us all.  We believe an influencer is an icon of beauty, a role model and idol. Interestingly, this trend is pretty common since the rise of social media and particularly with the rise of Facebook and Instagram.  The…

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Major Facelift with Instagram’s Explore Page

More than 50% of Instagram accounts use Explore every month. Over 200 million Instagram users visit Explore every day to find new inspiration and discover new ideas. IGTV now has a dedicated section on the newly redesigned Explore page. This is good news for brands. The newly redesigned Instagram Explore will help your brand to…

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Boost Sales with the New Instagram Checkout

Instagram Checkout was launched in March 2019. It is currently in beta testing. Brands can now boost their sales using this enhanced shopping solution. Instagram users can quickly, conveniently, securely, and easily purchase products without having to leave Instagram using Instagram checkout. Product Tags Product tags usually appear on Explore content, Instagram Stories, and feed…

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